Brand Partnerships · Independent · MMXXVI

An aesthetic
that lifts brands.

CTRL+Z is a six-artist independent group with a late-night audience that pays attention. We partner with brands whose visual language matches ours: cinematic, minimal, premium, after-hours.

— 01 / What partners get

Why brands
work with us.

We move fast, we own everything, and our aesthetic is the kind brand teams have to commission an agency to fake. We don't fake it.

— 01 / Audience
A late-night audience.

18–34 skew, premium-aspirational, music-first. They follow the aesthetic. They click through. They sign up. They came to us before the algorithm did — that's the kind of audience that converts when a brand shows up authentically alongside us.

— 02 / Aesthetic
Cinematic by default.

Every piece of content is shot, scored, and styled to match a feature film. Velvet, neon, silk, smoke, after-hours. Brand activations slot into the world we've already built — no rebuild required.

— 03 / Velocity
Content every week.

New track Friday. New TikTok daily. New record monthly. Partners get the cadence of an agency without the agency rate. We hit deadlines because we set them.

— 04 / Ownership
One signature, one rights holder.

Master + publishing + image + likeness in-house. No third-party clearance, no agent layer, no waiting on six different desks. You email us, we say yes or no, that's it.

— 02 / The frequency

The audience,
in numbers.

The numbers are early but the curve is steep. We're showing them so you can decide whether early matters.

25+
Records in the vault
6
Artists · One frequency
FRI
New cut every week
100%
Independent · Unsigned
— 03 / Best fit

Who we
work with.

Brands that lead with mood. The ones that treat their visual identity like a film, not an ad campaign.

— 01

Premium fashion

Lookbooks, runway scoring, brand films, store soundscapes. We score the silhouette before the brand name lands.

— 02

Beauty & fragrance

Velvet voiceovers, after-hours mood, the song that pairs with the bottle. Custom 30s and 60s on request.

— 03

Automotive

EV launches, premium nameplates, lifestyle reels. Heavy bass, cinematic build, the kind of music driving feels like.

— 04

Spirits & nightlife

After-hours brands. Hospitality groups, bars, hotel rebrands, premium spirits campaigns. We are the soundtrack.

— 05

Tech & fintech

Premium apps, crypto, neobanks. The kind that wants to feel like a film studio, not a startup.

— 06

Studios & festivals

Limited runs, festival side-stage residencies, brand-curated mixtape compilations. We bring the room with us.

— 04 / The thesis

Independent music gets the audience first. Brands that show up early get the credit. The ones that show up late pay double for the same room.

— the six

— 05 / What we deliver

The menu.

Standard formats, fast turnarounds. Custom on request.

01
Custom song commissionOriginal record written to your brief — script, scene, or campaign concept
7–14 days · master + pub
02
Catalog licensePre-existing record from the vault — full or instrumental, edits available
24–48h clearance
03
Brand-curated mixtapeLimited-run capsule of 6–10 records, co-branded artwork, distribution-ready
21 days · co-branded
04
On-camera & contentThe six in your campaign — TikTok, YouTube, in-store, brand film
scope-dependent
05
Artist-led IG/TikTok takeoverNative posts from member accounts in CTRL+Z voice — no obvious #ad energy
2–4 weeks lead
06
Live activation / private showShowroom, store opening, festival side-stage. Acoustic or full-production sets
on request
— 06 / Send a brief

Tell us
what you're scoring.

We answer within 48 hours. For agency rush briefs: partners@wearectrlz.com · subject line "RUSH" gets same-day.